Sunday, April 11, 2010

Bieber & Timbo

While 2009 was one of the most unexpected high points in the past 5 years of pop music, it still remains a year in which the U.S. singles charts were dominated by 2 Black Eyed Peas songs for over half of the year.. That's 2 songs by the same group, at #1 for over 6 months, neither of which have proven to be particularly rewarding listens, sounding just as bland with 6 months of hindsight as they did upon their radio debuts last summer. And this seems to be the trend of the moment for 2010's latest pop music: Complete lack of all substance. Bland hooks and performances with shimmering production and style.. All dressed up with nobody behind the wheel.

Of course, this is nothing that hasn't happened a million times over the past 50 years, except April 2010 seems to be one of those lulls in which there is truly nothing else on the radio besides this...

Timbaland's response to this trend shows him indulging his inevitable lowest-common-denominator approach, which was bound to happen anyway. However, this isn't simply a case of "jumping the shark..." Less than 4 years ago, FutureSex/LoveSounds was one of the best albums of the decade. And now he appears to be completely out of his mind... Over the past few years, it seems he's put himself in the spotlight more so than between 1995 and 2005. Perhaps the persistent spotlight drove him to this... Here's 2 examples of his most recent video appearances.. looking badshit crazy in his Justin Timberlake collab, and strangely unable to remove his hands from his chin in the video with Katy Perry..

This is probably more like crashing straight into the shark than jumping over it, with shark guts flying everywhere...

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