Monday, January 8, 2018

Vids Are Alright 2017: The Big Bad Bonus Vids

Not all vids can make it into the 10 best vids of the year.

But they are good enough for the bonus. Let's see what we got.

Lil Pump "Gucci Gang"
At California High School, Lil Pump sips purp slurpees for breakfast and brings his giant pet tiger to school for protection against any kids who try to steal his plastic 5-pound bags full of marijuana buds. The lunch lady approves of Lil Pump's lifestyle and indulges in purp between classes. Hiphop won this year. Deal with it. Learn from our mistakes and move on.

Rae Sremmurd “Swang”
Actual Golf Wang. Similar to the lunch lady moment from Lil Pump's video, "Swang" shows Rae Sremmurd helping out a couple sweet old lady golfers with their cataracts. VHS camcorders, video within a video, fresh golf polos, Titlist hats, keg stands. Indie-rock video directors: Take notes.

Kendrick Lamar f/ Rihanna “LOYALTY.”
Rihanna thinks everything is just so fucking hilarious. It's funny when Kendrick Lamar gets his ass kicked, laughing her ass off as she sinks into literal quicksand or while dangling from 50 stories high. Nothing brings the lulz for Rihanna like a good old fashioned head-on collision complete with shattered glass and blood flying everywhere. MDMA and chronic are a wild combination. Kendrick smokes a very big cigar.

Selena Gomez “Bad Liar”
2017 was a year with lots of great music but few "future GOATs." There was no "Super Bass" or "Black Beatles" or "Call Me Maybe." No consensus jams. And when that happens, end-of-year-list season gets weirder.

In a different year, a single like "Bad Liar" (apparently the year's 6th most critically revered pop hit) would most indubitably have a "future GOAT" status secured. But 2017 was not a normal year. We don't really "get" "Bad Liar" as a critical blockbuster, but it's an ok enough song and we dug the video right away. For a moment, we were convinced that the "high school" Selena was a 12-year-old doppleganger.

Kevin Gates "2 Phones"
OG Maco "12 Bricks"
In the chorus of "2 Phones," Kevin Gates declares "I got two phones." A shocking moment follows at the 0:38 mark when a close-up reveals that Kevin actually owns not two, but four phones, outing Kevin Gates as an unreliable narrator. The fan video for "12 Bricks" should have been the real video for OG Maco's song in which two friends discover 12 masonry bricks laying on the side of the road and cannot believe their good fortune. (Note: Both of these songs and videos are from 2015 but we are old and didn't know about them until recently which is why they are bonus.)

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